Aditya Birla Fashion and Retail is stepping into 2025 with a sweeping fundraising plan, ready to reel in a hefty ₹2,378.75 crore through the issuance of equity shares. This move, aimed at injecting fresh capital for growth, isn’t just about numbers—it’s a strategic push to solidify the company’s market position amid a dynamic retail landscape. The plan includes two parallel equity issuances. First, a preferential allotment to the promoter group at ₹317.45 per share, bringing in ₹1,297.5 crore. This price tag carries a premium that underlines the promoter’s confidence in the company’s trajectory. Next, institutional buyers will get their slice at ₹272.37 per share, raising another ₹1,081.25 crore. Both moves hinge on regulatory and shareholder approval, with an Extraordinary General Meeting set for February 13 to seal the deal. The stock market reaction, however, has been less enthusiastic. Shares dipped 2.5% to ₹263.40, extending a tough run after an 11% slide in December. For ABFRL, this isn’t just a financial exercise—it’s a declaration of intent. With fresh capital in its arsenal, the company is gearing up to navigate challenges and seize opportunities in India’s fast-evolving retail sector. Investors might still be watching cautiously, but the script for a rebound could already be in motion.